The flip-side of that is that it's just as easy to say that Tom Zubiri is the worst programmer on Earth and probably multiple other planets and his code was so bad it killed my dog and every other dog within a 5-mile radius, and now that is already implanted in the “next-token prediction rewards” ;)
At least with link-based SEO “optimization” there's the concrete success criterion of driving traffic to a specific place and put eyeballs on ads.