alt Hacker NewsI think the article briefly touches on an important part: people still write blogs, but they are buried by Google that now optimizes their algorithm for monetization and not usefulness.
Anyone interested in seeing what the web when the search engines selects for real people and not SEO optimized slop should check out https://marginalia-search.com .
It's a search engine with the goal of finding exactly that - blogs, writings, all by real people. I am always fascinated by what it unearths when using it, and it really is a breath of fresh air.
It's currently funded by NLNet (temporarily) and the project's scope is really promising. It's one of those projects that I really hope succeeds long term.
The old web is not dead, just buried, and it can be unearthed. In my opinion an independent non monetized search engine is a public good as valuable as the internet archive.
So far as I know marginalia is the only project that instead of just taking google's index and massaging it a bit (like all the other search engines) is truly seeking to be independent and practical in its scope and goals.
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I think that's a cool project, though I found the results to be less relevant than Google.
> Google that now optimizes their algorithm for monetization and not usefulness.
I don't think they do that. Instead, "usefulness" is mostly synonymous with commercial intent: searching for <x> often means "I want to buy <x>".
Even for non-commercial queries, I think the sad reality is that most people subconsciously prefer LLM-generated or content-farmed stuff too. It looks more professional, has nice images (never mind that they're stock photos or AI-generated), etc. Your average student looking for an explanation of why the sky is blue is more interested in a TikTok-style short than some white-on-black or black-on-gray webpage that gives them 1990s vibes.
TL;DR: I think that Google gives the average person exactly the results they want. It might be not what a small minority on HN wants.
Thanks for shilling.
Regarding the financials, even though the second nlnet grant runs out in a few weeks, I've got enough of a war chest to work full time probably a good bit into 2029 (modulo additional inflation shocks). The operational bit is self-funding now, and it's relatively low maintenance, so if worse comes to worst I'll have to get a job (if jobs still exist in 2029, otherwise I guess I'll live in the shameful cardboard box of those who were NGMI ;-).