It was never going to work.
Proprietary food, that you can only buy from one company?
Of course it was doomed to fail. It’s not even about veganism, it’s a cancerous idea.
Proprietary food.. that you can only buy from a single company are all doomed? Might I offer an example that, under some definitions, has not failed despite that strategy. The McRib.
I was going to offer the twinkie but I guess hostess declared bankruptcy, so maybe you're right.
> Proprietary food, that you can only buy from one company
Huh? Isn't that most of it, except for basic grocery ingredients?
If that was a good argument, neither Quorn nor Linda McCartney Foods would have been successes.
They're both doing fine.
And Huel.
Likewise beyond just substitutes, all specific sodas, sweets, biscuits*, most breakfast cereals, etc.
* I'm British by birth, I don't mean those scones Americans have with "gravy".