Have you used ChatGPT lately?

What you describe is not quite what they are doing, they are adding nudges at the end of the follow-up question suggestions. For instance I was researching some IKEA furniture and it gives suggestions for followup, with nudges in parenthesis "IKEA-furniture many people use for this (very cool solution)" and at the end of another question suggestion: "(very simple, but surprisingly effective)". They are subtle cliffhangers trying to influence you to go on, not pure suggestions. I'm just waiting for the "(You wouldn't believe that this did!)". It has soured me on the service, Claude has a much better personality imo.