I'm afraid he has it actually inverted. What if the "sanctity of the prose" is just a old gloss, and the Taboola / Outbrain ads are the reality that don't hide the org's true character?
The printed version does _look_ better, but can org that serves Taboola ever be taken seriously anymore? Sanctity is miles away from "6 simple steps to $1 Million" ads. We can be sad in general about their passing. But let's not think it's isolated to issue surrounding online/ads. WaPo isn't the same either.