I don't think it's fair to extend the analogy to what amounts to censorship of websites since that's not the system they're proposing. Also isn't the owner of a website already identifying themselves when they register their domain name and/or rent a server? I think this is not the same as downloading an app by an unknown developer.
From the article I understood this to be a one-time delay, as opposed to having to go through the same waiting process for every single "unlicensed" app I want to install (which I would not accept). I'm just waiting 24 hours once to permanently change my device into a mode where I can install any app I like without any restrictions/delays whatsoever.