alt Hacker NewsIt's OK. This is the dying, last gasp effort that a company makes when it has no way to innovate, no way to add any real value, no capacity to drive change internally, and has become completely non-user focused.
In short, it's what companies like IBM and Broadcom are now.
Shallow husks of their former self, mere holding companies for patents, with a complete lack of care and concern about any end-user retention.
Google search has turned completely into junk over the last two weeks. You may think "two weeks only?!", and you're right there, but this is a whole new level of stupid.
You may not be getting this where you are, but here searches are constantly prepended with human checks, searches can take up to 5+ seconds, you name it. They literally spend so little on maintaining and working on their search engine, that it's effectively unusable much of the time now. I don't care whether it's bot traffic, or what, and no it's not just me, or my ISP. This is wide-scale.
It takes so long I just click on an alternate search engine and search there. I don't have time to waste in their inanity.
Any sane and sensible company wouldn't entirely trash and destroy their mainline product, which is key to drive users to experience Google products. But this degree of sheer, unbridled arrogance is what topples empires. The thought that it really doesn't matter, flows off of google as a foul stench.
Look at Microsoft of old, the god of arrogance. Once the most dominant, powerful tech company in the world. They were king. Browser king. OS king. Everything king. Now they are barely noticed by large swaths of the market.
So goes Alphabet these days.
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I'm not sure where you are but at least here Microslop is still ruling more or less everywhere besides the online ad market.
They are big in everything that is mass scale developer oriented with things like GitHub, VSCode, or all their libs, tools, and integrations (they "own" in large parts for example Python, TS, and Rust). Governments and public services are all running on Azure. So do a lot of companies; more or less all small and mid sized. They are still dominant in the gaming market, and get stronger there with every year.
Microslop was always, and still is the same Microslop. They are very successful with what they do since decades. Whether one likes that or not.
This narrative has some critical flaws. Google is not just search or Android and hasn’t been for a while.
Sadly I'd say it's the opposite with them winning that antitrust case, none of these big guys give a shit anymore, they're basically slowly easing into doing whatever the hell they want.
>Look at Microsoft of old, the god of arrogance. Once the most dominant, powerful tech company in the world. They were king. Browser king. OS king. Everything king. Now they are barely noticed by large swaths of the market.
Have they ever been more valuable than now?
Just to illustrate how bad Google has gotten, I've had the boomer habit of searching for a website name and then clicking the link in Google.
In the past 1-2 years I had to stop that, as there's a good chance I will be taken to some ad-sponsored link that has hijacked the search results.
For example, if I search 'Claude' the actual link to claude.ai will not even fit on a 1080p screen.
Alternatives are not that better :(
Also Google search degradation is partly due to the web becoming infested with AI slop and most content moving to chat apps, which are walled gardens by default.
The problem is that these companies can remain on life support for decades, phoning it in and making things continuously worse as their desperation grows.
If they follow the path of IBM and Broadcom, they will move away from the consumer market and focus more on the enterprise. If Google fully realized that vision it would be extremely disruptive. Them shutting down Google Reader practically killed RSS for quite a while. Imagine that level of disruption with products that have mainstream appeal… mail, maps, docs, search, etc. It would be pandemonium.