msft don't earn trust, they actively butchers it and see who'd stay, it's a little bit like scam letters that are full of spelling mistakes, that's the filter. those that'd still fall for it are exactly the people they're looking for. the strategy have worked very well for a very long time, it's so successful they don't really know what broke the current users, and you can see that in this release. they analysed the feedback and the number 1 fix is to "raise the bar" literally by allowing users to position bar anywhere, nothing organisational, nothing cultural, just close random tickets