I think the deeper question is whose standards and why should we consider them the standard?
That's the thing with standards: there are so many of them to choose from.
You don't have to follow them, but you do you should be ready to accept the consequences of your choice.
Some of them of course are invented whole cloth. British Received Pronunciation was invented and needs to be learned and is the standard of the upper class. It's neither right nor wrong but it's there to differentiate.