The new feature of the iPhone where you can put a phone tree on hold until a person answers is very nice. I had a kerfuffle with Delta airlines along with a few thousand other people some days ago. I had to hold for 2.5 hours, but I spent it catching up with my dad and then my phone rang when the CSA was ready for me. I was so fresh and bright on the call I got an upgrade pretty much just for not being a bitch.