It is already having impact in triaging support tickets and faster resolution using logs.

I used it to design my business cards!

it's past the end stage, we are already in business. it's just something I am not an expert in, I have used in the past (by having real ops engineers build it for me) and now I have something that gives us insight into our production stack, alerts, etc, that isnt janky and covers my goals. So... yeah that is valuable and improves my business.