I guess the real question is whether a website where you communicate with friends and close ones needs to be a multi-trillion dollar company in the first place... historically most of them have not been worth very much at all.
It needs enough revenue to fund its operations. And most people won't pay for such a website, so if you want one place where most people you know are, then...
I feel like discord is kind of like this used correctly, but with the recent drama and such it feels terrible
The question then becomes how can you make a website with all your friend (and by association all their friends) make enough profit to run itself?