I see it as similar to the public health crisis created when protonated nicotine salts made their way into vapes along with flavors allowing 2-10x more nicotine to be delivered and the innovation that made Juul so popular with children.

The subsequent effects - namely being easier to consume and more addictive - eventually resulted in legislation catching up, and restrictions on what Juul could do. It being "too good" of a product parallels what we're seeing in social media seven years later.

Like most[all] all public health problems we see individualization of responsibility touted as a solution. If individualization worked, it would have already succeeded. Nothing prevents individualization except its failure of efficacy.

What does work is systems-level thinking and considering it an epidemiological problem rather than a problem of responsibility. Responsibility didn't work with the AIDS crisis, it didn't work on Juul, and it's not going to work on social media.

It is ripe for public health strategies. The biggest impediment to this is people who mistakingly believe that negative effects represent a personal moral failure.