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ares623today at 3:51 AM2 repliesview on HN

Yes, that is what hype is. It was organic hype, and is frankly the only real way to do it otherwise you get backlash.


Replies

svnttoday at 4:05 AM

Those products aren’t typically described as having been “hyped” though — just successful or viral. Hyped has a sort of derogatory/schadenfreude subtext.

HeWhoLurksLatetoday at 4:17 AM

I thought "hype" was a different thing from "organic growth" but similar