You have to write for yourself. People have said this for years, decades, millennia even - but nobody really believes that writing to an audience of zero (or one, if Mom is still around) is worth it.

Everyone wants to be a famous author, or at least a published/somewhat acknowledged one; few are willing to write their novel and be satisfied with zero or near-zero sales/readings.

But that is exactly what you need to do, especially in the age of AI. Everyone who was "in it to win it" (think linkedinslop which existed before AI) is going to certainly use AI - because they do not give a shit about the quality of themselves - they just want the result.

And you can only become a writer (unpublished, unread, or no) by doing the writing - it takes time (10,000 hours?) that cannot be replaced by AI, just like you can't have the body of a marathon runner without running (yes, yes, the joke). You may be able to get 26 miles and change away, even very fast, but unless you personally do the running of that distance without cheating, you will not get the inherent benefits.

And if you instruct an AI, or another human even, to write for you, you may get some of the results you want, but you won't have changed to become a writer.

We shouldn't celebrate the successful blogs; they're already rewarded enough. It's celebrating the unsuccessful blogs that is needed - even if, frankly, the vast majority of them are sub-AI levels of crap it is still a human changing and progressing behind them.

Babies fall over a lot but unless you take them out of the stroller and let them do so, they'll never progress to crawling, walking, running.