I think that one of the reasons for this "popular European sentiment" is the purely emotional one - it's emotionally more affecting when someone who was a close friend starts behaving badly towards you, than when someone who was a colleague with no close relationship remains thus.
The the popular European sentiment is understandable and IMHO correct though. Saying "it's off-putting" is no in way a coherent argument that it's wrong.
Indeed, it is breaking trust.