Maybe this was a genius move made precisely to be ambiguous on whether it was April Fools or not... so that the author can later read the room and clarify whether it was or was not April Fools, without much repercussion either way.
Nope:
> Timing just worked out this way. New month, ideal timing for testing a new rule.
Nope:
> Timing just worked out this way. New month, ideal timing for testing a new rule.