Hall of shame:
* Reddit won't let you read "unreviewed" content on mobile web (but will on desktop web)
* PayPal won't let you pick your 5% rewards category, or set up balance auto-replenish without their app
* Robinhood Banking won't let you see your credit card statement or pay your balance without their app
* Instagram won't let you share posts as stories without their app
* SeatGeek won't let you attend events without their app (no will call, mailed tickets, print at home, or mobile web)
I have an app that is literally just a wrapper around the website. The mobile website and the mobile app are the exact same experience.
Before I built the app, people were constantly asking me to build a mobile app. Yes, I had a PWA but people still wanted an app.
I thought it was kind of silly but I eventually built that wrapper app. It immediately got thousands of downloads, users upgrading to paid plans increased by 10x, and app users have way better metrics that website users.
It's pretty interesting, but as a website owner, having an app is valuable.
That's my stance as well. Unless the website is completely broken or the devs force me to download the app by blocking features on the website I prefer the web.
With responsive design becoming mainstream I'm fine with using my browser for 90% of my internet work. In some cases like Google docs it's painful to use the web version so I just use the app.
EDIT: I wish they'd add a console to mobile web browsers though.
My experience might be the minority, but I have found that 95% of the time, when an app is available on both web and native mobile, the native mobile version is significantly better - usually not because it's a fantastic app or has more features, but rather because the web version is more buggy/slow/confusing.
Whether I prefer an app to be web or native is purely based on the use case (I probably would choose native for a dozen use cases and web for the remaining one million use cases), but that's orthogonal to the fact of which one is actually better.
Edit: And to be clear, I'm not referring to cases where the web app is purposefully restricted or injected with dark patterns to drive users to native. Even if you ignore those cases, this pattern still stands in my experience. Though, that doesn't mean there is no indirect quality bias, e.g. more money spent on the native devs than the web devs.
The site that irks me the most here is New York Times. Opening an article in the mobile browser often has a toast over the bottom third of the article to open it in their app for "a better experience". I struggle to think how nytimes isn't a perfect fit for a site over an app. The only frustrating experience I have with the web version that would be better in the app is not seeing that that pop-up.
Web browser is a sandbox by default. Worst a sketchy site does is eat a tab, less if you run an adblocker. Native app? Background processes, hardware ID shenanigans, your contacts, location. The whole buffet.
Unless you use it several times a day, downloading an "app" just gets in the way. You should never have to download an "app" for a one-time use.
We never went back to the restaurant in Cupertino where the table QR code tried to force downloading an app that onboarded you into a food delivery service. That restaurant was treating on-site customers as delivery orders with a very short delivery distance. The food wasn't very good, either.
Yep. If your product needs me to install an app for a one-off thing, you've probably already lost me.
The crazy part is how many teams still treat the web as the demo and the app as the “real” product. For a lot of stuff it's the opposite now.
I know there are edge cases, but most of the time “download our app” just means “please care way more about our product than you currently do.”
I had a doctor tell me that I had to buy an Android or iOS phone (I own neither) and install their new app, or they would be unable to continue seeing me as a patient.
Found a new doctor, because anyone that thinks this way I do not trust my heath to.
Absolutely no one will make me own a cell phone or install corpo spyware. It is still actually a choice.
Browsers don't allow notifications if you don't have the site open. Browser ads can get blocked by browser extensions. Browsers make it harder to have an icon for a site/service directly on the home screen. Browsers make it harder to get extensive permissions. Browsers allow content to displayed without first being run through an approval process.
For companies these are all downsides but for me they are all upsides. It really is us vs them when it comes to apps vs browsers. The only reason they offer websites at all is out of fear of losing a big chunk of users.
This is my stance as well, but keep in mind that a lot of people have the opposite preference.
They didn't grow up with the world wide web. They only started using technology when Android and iPhone was popular. They only know Whatsapp, Youtube, TikTok. They're not used to using the browser.
There's a meme that "Gen Z Kids Don't Understand How File Systems Work" [0]
So, it'll depend on your target audiences.
I will cast my vote for mobile websites over apps on phones. For personal choice reasons I have always had a "budget" phone with less memory and storage (and less cost) than a flagship phone. I also kept them running for years.
At the end of the cycle I can barely run the base phone let alone the menagerie of apps the world would like me to run.
I have opted out of app only service such as a Loyalty programs that forced me to transfer point from a partner only if I installed an app on my phone. They have enough info on me from purchase, they don't need more. (I even offer my card to strangers in the grocery cash if they did not have the loyalty card so they would get a discount and I would get a list of products I never buy in my loyalty list. Its a small, willful act of rebellion )
I also find that because the web version is worse in order to push you to download the app, it is a good way to not get sucked into endlessly scrolling. Get in, do what you need, and get out because of bad experience.
The sad reality is people _want_ apps and the people paying for web/apps to be built also want apps (even before we talk about tracking/ad-blocking reasons).
I too love the web, but throughout my career the idea of web-first/web-only has been DOA. There is some level of perceived prestige from having an app.
I've told this story countless times but on multiple occasions I've written cross-platform apps using web technology. Throughout the development process, I have urged or even begged the stakeholders to try out the web-based version on their phone. It's almost identical. You just see the browser chrome in the web version. And yet it's not until I provide native builds that some people will even bother to look at.
I provide web interfaces as part of the package but I could probably skip that and no one would bat an eye (I won't though, it's practically free to do that alongside the native apps and I prefer it).
There are a handful of things you can only do, or only do well, in an app so I do understand that argument. Also, I find some PWA-advocates to clearly not be living in reality: "You can do X in a PWA" - only if you hate yourself and enjoy silly limitations that clients do not and will not understand or care about ("Just make it work, an app can do this!").
A few years ago I had an interesting experience at a company where I was working on a new prototype iPhone app and asked people around the office to install it... and a surprising number of people didn't want to do it because their phone was full already and they didn't want to delete photos in order to try a new app.
Made me realize that for a lot of people who get cheaper phones with less storage installing a new app is actually a pretty big decision.
I've more than once had a company reply to a bug report about their website, "did you try using the app instead." To which I usually reply, "why would I trust your site with direct access to my phone when you can't make a website that works correctly?"
That's just my thinking... I try not to install apps most of the time, I don't want them to have access or even the greater chance at breaking security/isolation. On a similar vein, I still can't believe that LinkedIn didn't get permanently banned from Apple and Google stores when they broke security to spy on emails.
And if the only option is an app, then I'm not interested in your product / store / company.
Those are valid arguments but I like apps better, for other reasons. Mostly security.
When I use, say, the Signal app:
- I can audit it, download it or even compile it myself from sources
- Once I have installed it, Signal doesn't get to change it "in my back"
- As a result, I don't need to trust Signal for the end-to-end encryption, which is the whole point of end-to-end encryption.
When I use a webapp, say ProtonMail:
- Every time I load the webapp, it is downloaded from the Proton servers. Even if I once stop to audit it, next time I load it, it may totally be a different codebase (that e.g. adds a backdoor, potentially just for me, and just this one time).
- I need to trust that Proton doesn't inject a backdoor to extract my key, then end-to-end encryption is useless. I could also trust Proton to not read my emails, right?
- If a webapp is served by a CDN, I have to trust that the CDN doesn't tamper with it. Actually Meta has an extension made for verifying that for WhatsApp Web. The extension is a bulky way to make sure that you loaded what Meta wanted you to load (i.e. that Cloudflare did not tamper with it), but it DOES NOT ensure that Meta did not inject a backdoor just for you, just this time.
I asked the same question a few years ago, and the answer I arrived at is that the app has, by default, more permissions (not only technical but also conventional) to collect data, send push notifications, and otherwise harass the user.
Sometimes apps lack the features of the web versions. For example, I wanted to translate a document on Android. When I was trying to open Google translator website, the system was redirecting me to the app. Unfortunately, I couldn't see document translation feature in this app. Could still open the website in incognito mode. This is really maddening me.
While I sympathize with the author, and feel the same way, I think Apple/Google have some blame here. They make certain simple things only possible in the apps, because the APIs are not exposed via the web.
Notifications is a big obvious one. Not sure if they've changed it since I last looked into it, but having an app installed was the only way to send a notification to someone for a long time.
I understand the user point of view, but some web UIs nowadays are so bad and the app so good that I'm not sure this always holds true.
I do agree that this seems to be exception rather than the rule - so having both is actually nice IMHO.
My analog is something along the lines of "please build a small room in your house, closet-sized at first, but with enough room to grow to twice that as we add features, so we can give you the best possible temperature and weather information. Also, we need access to your full contacts so you can share how you feel about the weather more easily, with just a push! Also also, we need a hot microphone in your closet, so you can shop our umbrella store by just talking to our AI assistant! Also also also, your privacy is important to us."
It only needs to be "an app" if it is using hardware to do it's main job. There is never another reason to make it an app.
How much of the native app push is to bypass ad blockers? If you’re just using a browser plugin like AdGuard or uBO it can’t block in a dedicated app unless you replace it with AGH or PiHole, can’t help but wonder if that plays a role as well
I've been running a video game collection site for years. The number one request I get from people is to build an app. I've worked so hard on making the mobile version of the site to be just as functional as the desktop version, and I don't really understand why people want an app over just using the web version. I sometimes wonder if I should just do it to see if I'm missing out on market share, but I don't really want to have to maintain two different user interfaces.
The cookie/session isolation is underrated. Half the reason services push you to the app is because the mobile browser experience for juggling multiple web apps is genuinely bad — not because the web can't do it, but because nobody's made it comfortable. I got annoyed enough to put together a small webview manager that keeps a few web apps in tabs with separate cookies: https://github.com/theoden8/webspace_app (yes, it's written in flutter)
The restaurant QR menu situation is peak 'we installed an app for the app' energy. I scanned a code expecting a menu and instead got a Play Store redirect. Just let me see the food.
The worst offenders are services that literally work fine in mobile Safari but pop a banner saying 'for the best experience download our app' covering half the screen. The web version is already the app, you just painted a door on the wall.
I'm a huge supporter of the open web. However this issue was decided 16 year ago. If you recall the first push on smartphones were "web apps". Those sucked. The bottom line is that native apps provide a better user experience and that is why they became prevalent 16 years ago.
I would be fine having an app for everything if:
1. Phone storage wasn't paid at an absurdly premium price. Sometimes the option with just higher storage may be $300 more.
2. High speed Internet was available cheaply everywhere.
If I'm in a town in the middle of nowhere. I'm not going to use my expensive data plan (because in the US mobile data is extremely expensive compared to EU) To download a 500Mb app that will take 5 minutes to download because the Internet is slow just to pay for parking
Folding phones are the big/small screen compromise. One you fold, nobody goes back.
The samsung fold7 in particular is the same thickness/weight as slab phones, but unfolds to become a tablet. Please don't vote if you haven't held one. The compromise is cost, durability (dust, water), some battery life & some camera. Huge gains in productivity and night-to-day difference consuming video and photos. Google Maps FTW.
I will not download them on a train, I will not download them on a plane, I will not download them in a box, I will not download them with Firefox. I will not download them Sam I am.
On one hand, I don’t know why startups make apps. It requires more devs and keeping everything at parity is tough with desktop, iOS, android, mobile web. Seems pragmatic to just simplify and use web.
But on the other hand, I’d love to pay you $0.99 if it meant I could get an ad free version of your little widget and I’m not sure how to do that easily with web
I specifically do this with apps like Discord, because it seemed like every time I launched the app, there was a 200mb+ update.
I can just use the web version instead and skip all that, along with the memory usage (for the most part).
Agree with the article. I’m increasingly jaded by the state of the web.
Something that has been happening for a long time on iOS Safari that I only recently realized: pinch to zoom on sites like Reddit, instagram, shopping sites, and many others cause what I’m calling “website seizures.” Where I try to zoom in and half the time the page reloads completely or triggers a reload but ends up throwing an error.
I don't understand it from the app developers point of view. Having to pay app store cuts over basic card processing fees. I understand the appeal of access to a market, like selling on eBay gets you eyeballs. But once you have a customer using their app, what does the app give you that a PWA doesn't unless you need access to specific sensors / file system access patterns etc?
Like you touched on, they're just trying to get you to make a small commitment to being in their walled garden and then they add on a bunch of other things
Stop asking me for access to my contacts, microphone, location, or permission to send me 5 kinds of useless notifications.
This also skips over with some hand waving that a lot of mobile app uses cases simply can’t be replicated with web sites. Take gps or smart home control as two easy of the top of my head example the author skipped too.
Also the fact that people here would rather have their info stored in the cloud vs local on device is interesting.
I wish there was a version of this website that was simpler, more educated and that I could show to the "normies" who own business and insist on asking me to download their app (I'm looking at you, TKD school!). This one is too aimed at the cooks.
We're all here debating the friction of downloading apps versus the convenience of the mobile web, but we might be missing the bigger picture. Both are UI-heavy paradigms designed for humans to click things. In a few years, we won't care if a service has a slick React app or a native iOS build. We’ll just tell our AI agents: 'Book that flight' or 'Fix my billing issue,' and they’ll talk to the APIs directly. The era of 'interfaces for humans' is peaking; the era of 'headless services for agents' is just beginning. Interfaces are becoming a legacy tax.
There is also the lack of support for bookmarks. I value the ability to reach a part I am interested in quickly.
When Chrome started supporting PWAs you couldn't bookmark the content at all. They seem to have fixed that now.
My Google Chrome app is by far the most used app on my phone. If you catch me at a random moment on my phone, chances are I'm on Chrome.
Sometimes the mobile app experience is better than the mobile browser for me, though. Examples are Twitter, Spotify, Upwork, Google Keep Notes.
If I'm on my computer I don't even download the apps, I just use the browser. It just feels more convenient.
I haven't thought much about why they all feel good on my laptop browser while some apps offer better experience on mobile.
Edit: It's also why I keep procrastinating on getting into mobile app development. I just generally prefer web experience. With some exceptions as already stated here.
Yes, the TC is right and I completely agree, but we all know the reason for forcing users to install an app: retention, ARPU and other metrics grow for this audience, and push notifications also help with that.
I've got an old-ish phone, so in most cases, I can't download your app even if I wanted to. You deliberately set your minimum iOS deployment version to be higher than what my phone can even install. So I have to go to your web site or just stop doing business with your ass. Just because your developers decided that developing for older phones is too hard to figure out, or it takes too much effort, and they'd rather just cut us off.
ios Native App > web app > android app > anything made with a cross platform toolkit like react native or flutter.
I would much prefer a really well-crafted ios Native App with extensive attention to detail than anything, even a web app made with similar detail (in most cases). And also ios apps are far more likely to receive that level of attention than just about anything else.
The Politico website on Android has this issue. Can't login so can't read articles. Had to download app, but would prefer web page.
I at times wonder if my life would be easier if I were not so stubborn and just installed every app suggested along the way.
It’s a little tough these days. With AI and scraping, running an open webapp/website is now more expensive than ever before. My friends and I have launched a product in the last few months and decided to focus on mobile first and wait to develop a webapp simply because we couldn’t feel we could optimize the costs of open webapp while we have so few resources.
I trust the chrome sandbox and security more than a desktop or phone app.
What most people dont get:
Most of folks on HN here are much older than todays "first customers" of 16y/17/18
For them: The "Smartphone is the internet", while for most of us the "Smartphone is an extension of the internet from our desktops" that we were used to (remember the years before dot com bubble, saying: "I will be down in the basement at the computer to surf on the net little bit" ? :-)
But today, the very first touchpoint with "the internet" for younger folks is a smartphone display. The even do homework on this small screens!
Companies are seeing this switch, so they adapt.
Personally, a service which is "only an app" will be not used by me as I prefer to have a larger screen with more information (actually I use my mobile phone only when Im in public transport or similar, at home I have a notebook laying around if I need something)