This reads like cope. If taste were a real moat, designers and art directors would be the highest paid people in tech. They arent. Execution speed, distribution, and capital are moats. Taste is a tiebreaker at best. The market consistently rewards "good enough, shipped fast" over "exquisite, shipped late".
It’s not that straightforward. Art directors and designers get paid to visually communicate things the business wants to communicate— anything from brand vibes, to directing people to click on a “buy me” button, to the state of an interface. Most designers in tech companies aren’t even the ones that design things like branding — that’s done by specialists in extremely well-compensated studios, and corporate designers are stuck following their guidelines. Taste is nearly irrelevant to an interface designer, for example.
I maintain the opinion that courage is the only moat and always will be
I guess so
If your goal is to turn a profit
If you want to make something that is true then you can't fail. You don't need any defensive structures because the everyone else just spins in lies.
People only need moats when they are insecure, by definition
The most truthful artists don't need that.