Programs were distributed on stacks of diskettes, towards the end of that era on CD-ROMs. There was no licence server to phone home to on the internet.
You bought Borland C++ compiler, installed it and used it - you were free to buy the next version when it came out or not.
There are plenty of programs where you can still do that, that gladly accept one time license payment.
However think on your own salary and how many copies you need to sell, at what price, per month, to receive the same monetary amount after taxes.
Add to it, the amount of new user acquisitions per month, to keep a sustainable salary level.