Did you put up a Ring camera on a stand in front of your house for the specific purpose of selling that I drove past at this specific timestamp? If so, yes. The CCPA[0] gives me explicit legal rights:

* The right to know about the personal information a business collects about them and how it is used and shared;

* The right to delete personal information collected from them (with some exceptions);

* The right to opt-out of the sale or sharing of their personal information including via the GPC;

This isn't someone incidentally taking pictures of license plates in an otherwise noncommercial setting. It's a company literally created to collect and sell PII. Laws are different for them than for us.

[0]https://oag.ca.gov/privacy/ccpa

The laws say that data about you is your data, information about you is your information. No one is saying that you "own the data", but by virtue of the data being personal information about you specificially you are allowed to exert control over that data, such as asking for it to be deleted.

I believe you are still the owner of that data, but if you are holding someone's PII — which time of passage, car model and license plates can be argued to be especially with a fixed location — according to privacy regulations, they can ask a business to remove it unless they have a legally acceptable reason to keep it (eg. they hit-and-run a parked vehicle).

Now, with you likely not keeping that Ring tied to a business account, how that applies to non-businesses holding PII is a different matter.

"Your data" isn't really a well defined term, right?

But yes, data that can be used to track my movements in my vehicle is certainly a type of personally identifiable information. I'd argue there should be some exemptions for individuals operating on a small scale, which I believe the CCPA has (and if we actually got a US GDPR, that it should have). But also that kind of exception shouldn't apply to a camera jointly operated by and backhauling to Ring.