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aloisklinktoday at 3:34 AM1 replyview on HN

At least in Japan on iOS, they have their own app, and it’s great.

You can find a seat first, then order directly from your seat, for delivery to your seat (helpful since some McDonald’s in Japan are really busy, and are very vertical, so you might need to climb up some two/three floors to find a seat!).

You can even order McDelivery and they’ll deliver McDonald’s to your house on McDonald’s branded mopeds.

It’s also been pretty fast, even on a slow internet connection.

The only two problems I’ve had with it are:

- Although the menu and the rest of the app is translated to English, sometimes coupons are only in Japanese, and not translated to English (I’m guessing these might be store-specific) (although it’s easy enough to translate that using your phone’s translator) - I’ve had Apple Pay occasionally be down and fail to work, which forced me to redo my whole order, then realize that Apple Pay is still down, then do my entire order again with a different payment method. Although it’s only happened twice a few months ago, so it could be something that they’ve already fixed (or I’m quite unlucky).

Edit: Forgot to add, but no issues like what basch seems to experience with their country’s McDonald’s app. The Japanese one always gives me a sorted list/map view of my closest McDonald’s to pick from, with any favourites marked at the too.


Replies

ssl-3today at 7:03 AM

That's how it was in the US, too. Sit down anywhere, fire up the app[1], order whatever, enter the table number and they bring it over. That part of the service was consistent and worked well.

The consistency all changed with the covid shuffle.

Now, it depends on the location and their mood at the time. Sometimes, they bring the food out on a tray. Sometimes, they just dismissively put it on the counter at the front in a paper bag and walk away from it without a word. Sometimes they fill the drink for you; sometimes there's a rack of cups and an implied expectation that you just figure it out yourself; sometimes they bring over an empty cup; sometimes you have to beg them for that empty cup. It sucks.

Same with the kiosk. They have these neat table tents with numbers; they're actually BLE beacons that work with tracking hardware inside the ceiling. They help the employees to get a good idea of where you're sitting before they even leave the kitchen. But sometimes there are no table tents to be had (even in an empty restaurant), and sometimes when they do exist nobody gives a damn about them.

As systems, these things work fine. I've seen them work. But I've observed the implementation of them in recent years to have been an unmitigated mess, and this mess is clearly the result of a geographically-diverse problem with bad local-level management.

Buying a cheeseburger and a Coke at McDonald's -- which built an empire around simplicity and efficiency -- should never be an adventure or a guessing game. It should be the most straight-forward process on Earth and completely devoid of surprises.

But it isn't.

[1]: Well, within the app's limitations. I did rant about that in another comment, above.