Not that surprising when you consider, as the paper does, the explosion of very meaningful traits such as the ability to digest lactose and various anti-malaria adaptations e.g. Sickle Cell and the Duffy-null mutation.
It's just controversial for obvious reasons. The notion that human groups may have meaningfully evolved in different ways over the past 10,000 years, and may still be evolving, is an unpopular one on both ends of the political spectrum.
Is it unpopular on the right? Genuine question. I have only seen people associated with the left deny or downplay this.
The reason no one wants to talk is that these discussions are always co-opted by racists wanting to affirm their beliefs, regardless of the underlying science. Reich in particular is borderline deliberate about attracting those sorts with his lab's research, because of how badly he chooses to handle the topic and terminology of race.