This exudes everywhere. I've had cases of where some weirdo company changes their packaging on, say, soap... and now I literally can't find what I used to use. The logic is that some other company is cloning their look, so they want to "stand out" again, and thus change theirs.
Sometimes, I'll manage to find the brand with the new colours and logo. But often even then, I can't find the specific product from that brand. They've changed it so much I can't tell which version I picked before. Which makes me look for something more like what I used to have.
Good job "standing out" guys. I'd say literally maybe 1/3 of the time, I've just literally lost products. I don't know the name, just how it looks.