> Tonnes of frameworks around this concept, so I won't repeat what others have done decently already. Jobs To Be Done, Outcome Driven Innovation, and in the UX camp, empathy mapping.
Totally understand, but I would love if the author included links to these other things for articles/etc they thought did a good enough job not to repeat them!
>> Tonnes of frameworks around this concept, so I won't repeat what others have done ...
> Totally understand, but I would love if the author included links to these other things for articles/etc they thought did a good enough job not to repeat them!
I believe the author identified the primary remedy in the article: