>> migrate more of it to my home server

How do we make that possible for everyone? It's out of reach for most. I'm a software engineer and even I don't have the time and patience to set up a home server much less migrate my software to it. How do we turn this into an appliance? Or better yet keep the convenience of the cloud services and platforms we have now but build them for the public good instead of selling ads?

YouTube is an amazing repository of knowledge but it's encrusted in a horrible layer of attention sucking nonsense. Can we have one without the other?

Same with many other systems and platforms.

So far the simplest alternative is to just unplug, which has other benefits as well.