I'm looking at engineering job specs at the moment and it's very wearisome that every company seems to have pivoted from highlighting the unique value they provide to customers to putting AI front and centre in their employer branding. My eyes immediately glaze over at what may have been the result of "Claude, take this HR/marketing/whatever copy and inject some AI".
I've adopted the tools because they're useful, but businesses need to chill. AI seems to amplify existing bottlenecks within organisations, so we should probably tread carefully when it comes to pushing the tech. Fix the organisational problems first and hedge our bets.
I wonder if anyone reading this was around during the dot-com bubble because maybe it felt the same...
I was around during the dot-com bubble. When it popped it popped pretty quickly. It wasn't a slow leak. Everything needed to be a dot-com and everything was centered around being a dot-com no matter what the business actually did. Money was pouring and almost anything dot-com was getting funding.
I moved to a dot-com right at the tail end of it. We built a pretty decent startup from scratch within the first two months and debuted at one of the largest trade shows in the world. We had our own private label factoring credit card and we did credit card transactions over the internet and with handheld cellular devices. It was built to scale, colocated, and we were getting customers. When the floor dropped out it was done in less than two months. dot-com was a very negative thing for a while after that.
Yes, I was around then. It felt exactly the same. That’s how you know it’s a bubble. Because everyone starts acting stupid and conjuring up all these ridiculous explanations for why it makes sense when it plainly doesn’t. In 1999, everything was about the Internet, even when it didn’t make sense. Every company was saying that to be left out of the “Internet revolution” was a fast path to bankruptcy. It’s the same with AI today. Yes, the Internet was important and some companies did get displaced, but most didn’t. So too for AI.