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reaperduceryesterday at 1:47 PM1 replyview on HN

I'm curious why corporate development teams always feel the need to spy on their users?

Because they're too shy, lazy, or socially awkward to actually ask their users questions.

They cover up this anxiety and laziness by saying that it costs too much, or it doesn't "scale." Both of these are false.

My company requires me to actually speak to the people who use the web sites I build; usually about every ten to twelve months. The company pays for my time, travel, and other expenses.

The company does this because it cares about the product. It has to, because it is beholden to the customers for its financial position, not to anonymous stock market trading bots a continent away.


Replies

Syttenyesterday at 1:57 PM

Respectfully I think your argument defeats itself. If you can only speak to your users once every 10-12 months it means your process doesn't scale by definition. Good analytics (not useless vanity metrics) should allow you to spot a problem days after it was launched not wait 3 quarters for a user to air their grievances.

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