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zhivotatoday at 1:28 AM1 replyview on HN

They claim average household income of their readership is $550k, which for a magazine for the South is, wow. They're really targeting the regional top 1% there.


Replies

walrus01today at 2:35 AM

Basically a southern American version of the same demographic that will buy a GBP 18,000 side by side shotgun in the UK.