Crime and Grime - which is what SF is currently trying to turn around, but LA is still in full denial mode about.

Seeing a Fentanyl victim on your way to work ruins your mood.

Using Waymo as a woman because Ubers are legit rape traps anchors fear in your mind (https://www.cbsnews.com/sanfrancisco/news/disturbing-details...).

Seeing trash everywhere, alongside every freeway in the Bay Area? Subliminal assurance everything is a mess.

BART?

etc etc etc.