This kind of mediocrity what holds the Linux world back by a big extent. Arguably Apple makes the best hardware currently, spec wise and build quality wise too. You can ignore them and turn to mediocrity or you can strive to be like them and even better than them! Framework says that we can be better in some departments (modularity) while also trying to match their (Apple’s) design and build quality.
So as a consumer one could easily purchase a MacBook. The money works the same as everyone else's.
When shopping for laptop from an alternative why would they be wanting a clone of the thing they've already affirmed they're not interested it by the nature of their shopping for alternatives?