For a $10 BoM and maybe a year of R&D I would say that $160 is bad.
Their engineers are still trying to figure out how to make backlit keys. Just give them another two decades, I'm sure they'll crack it.
A TI-83 was about $100 in the year 2000, and it doesn't look like it's that much cheaper today. I would've expected Texas Instruments to try gouging their very captive market.
Their engineers are still trying to figure out how to make backlit keys. Just give them another two decades, I'm sure they'll crack it.