> but things like this are a matter of negotiation between the card issuers and the merchants.
Not necessarily, the EU has mandated strong customer authentication by law (PSD2), and as a result has practically universal 3DSecure support.
Bold of you to assume that the public has more influence on legislation than lobbyists do in the US.
Ah, the natural call of the wild European: blaming individual Americans for a century of policy failures with truly majestic smugness.
Exactly, if citizens could convince US lawmakers to make it mandatory, it would be a huge net benefit to society as a whole.
I suspect that banks and merchants would lobby against it due the work involved. After all, they’ve already marked up their services and goods to cover the cost of fraud/insurance. So right now they don’t pay the cost of it, instead all their customers do through higher prices than they would otherwise have needed to pay.