The explanation about chip immersion is wrong though. It's not a water-saving technique, it's for cooling dense racks more rapidly and maybe saving energy. That warm coolant still needs to be cooled before it goes back through the chips, likely the same way, evaporative cooling tower. Air cooling systems also involve a similar fluid loop, just doesn't go into the chips.

"Since the technology uses synthetic fluids, it requires significantly less water than other approaches." This is like saying that a new car radiator uses less water than an old water-based one, like yeah technically it requires water to work but you aren't boiling it away.

It does mention the real ways to use less water too, either chillers (which use way more power) or running in a colder climate.