I'm amused at how thoroughly Google adopted Microsoft's playbook. Chrome supplanted Internet Explorer by embracing the open web. But then Google immediately started on extensions, and now they're trying to extinguish the open web with nonsense like Cloud Fraud Defense. All very smoothly done. I mean, people are actually _asking_ for this junk. I'm impressed.
If I may tie this into other things going on, The California wealth tax as written would force Larry and Sergei, if they didn't move out of California, to basically sell almost their entire stake in Google, and it would probably wind up owned by State Street and Vanguard who outsource their proxy votes to ESG consultants, who will probably vote for more surveillance.
No they didn't. Firefox unseated Internet Explorer. Chrome then got big by putting its installer right on the Google homepage and harassing users to install it. And they had it bundled with other software, and would install as a user so that locked down computers could still run it. They absolutely did not win by embracing open standards.