Social media isn’t always about consuming content. It’s also about getting jolts of momentary joy and reward. You get those in two ways: seeing cool things, and participating in cool things. Especially cool things before they go viral. Clicking like on a post that isn’t viral yet, and gambling to yourself whether it will go viral, has the same dopamine flux when it pays off as winning at the slots. Even my reward-defective brain manages to eke out a moment of reward from that. So if you simply remove the content, what’s left is the gambling market. Gambling on something you upvote going viral isn’t about how much content there is in what you placed your bets on, it’s about being able to have that special knowing look when someone tells you about it because you’ve just won the socio-memetic lottery. And AI isn’t doing anything whatsoever to stop that reward loop.

I proposed once a while back that we should have the HN admins strip all integer counts for a week server-side, to see if the site quality improved or worsened during that time. The mods suggested I ask HN, so I did. HN loathed the idea of it, for every possible reason except this one: removing all those integers would be like quitting gambling cold turkey after years of pulling the vote lever every day. I’m not much less vulnerable to this than everyone else, but I still want to see it happen someday. I remain reasonably confident that our social media site’s quality would skyrocket after a couple days of our posts and comments being disinfected of make-integer-go-up jackpots.