It might fit a niche between a forklift and a crane. Pick up large things and move them, with some of the versatility of the crane and mobility of a forklift. While being too big to fit in most places, and probably having a fraction of the load capacity of either
I think the article nails it:
> Early buyers are likely theme parks, industrial operators, or deep-pocketed enthusiasts
It looks cool, and unless you have a very specific niche that will be its main feature