I do not buy this "holy knight war" by the EU at all.
It also makes no real sense to me.
Nothing against US mega-corporations paying fins, mind you, but I equally do not trust the EU bureaucrats either. There has to be a limit to both what politicians can do, what corporations can do and what bureaucrats can do, while retaining a democratic base system at all times. If you go against addictive design, then why not against ALL ads? I don't want to see any ads. Ublock origin made me change my mind here - I literally see no reason as to why I would ever want to burden my brain cells with irrelevant content.
This is a bit different to website layout though. I equally fail to see why the EU should meta-regulate what is permissive in regards to design and what is not. Why would I have to accept any random EU bureaucrat here? If a user interface sucks, I'd rather expect ublock origin to kill it off. This could also be community maintained. No need for the EU to waste taxpayers money. After the EU wants to sniff for age data and then also declared its holy war against VPNs, I do not trust anything coming from Brussels. Even less so with Ms. Leyen in charge - can't the anti-corruption offices in Germany get rid of such lobbyists?
Weird analogy when ads aren't addictive in the same way. Look at people around and about and they're all like mindless zombies flicking through Tiktok, not looking at ads. IMO this doesn't go far enough.