The entertainment industry has a long history of making successful movies appear unprofitable on paper to avoid paying royalties.
From the movie "Bowfinger" [0]
Dave: But movies cost millions of dollars to make.
Robert K. Bowfinger: That's after gross net deduction profit percentage deferment ten percent of the nut. Cash, every movie cost $2,184.
[0] https://www.imdb.com/title/tt0131325/?ref_=nm_flmg_job_1_acc...My favorite example of this is when Warner Brothers said that Malibu’s Most Wanted wasn’t profitable because they spent so much money marketing Harry Potter that year.
The massive battle Peter Jackson had with the studio after none of the LoTR movies made a "profit" was very telling.
Oh, and it's even an example in that Wiki article you linked lol