> I don’t think it ever materialized but we had a good chuckle about the emergency meeting the Yellow Pages web devs would have had and at what percentage of opt outs.
They would just pretend they didn't receive the opt outs, like half of the direct mailers and spammers out there.
I've gone through the trouble of trying to get Uline to stop sending gigantic paper catalogs to my PO Box two or three times per year. They have a form, they just ignore the requests:
https://www.uline.com/CustomerService/ULINE_FAQ_Ans?FAQ_ID=4...
I managed to get off uline’s list I think they have a phone number. If one ever orders from them again the process needs to be repeated. This was a physical address not a PO Box.
One day many years ago, I saw an item that I did an impulse buy on. It wasn't an ad, but just lame ol' bored surfing discovery. I never even saw the rest of the site the item was bought from. Later I started receiving printed catalogs from the site. It followed me through 3 moves, and I never used USPS forwarding. I assume the site eventually died as the catalogs just stopped showing up