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JimDabelltoday at 1:16 PM1 replyview on HN

Tim Cook has been pretty clear where he stands:

> “When we work on making our devices accessible by the blind,” he said, “I don’t consider the bloody ROI.” It was the same thing for environmental issues, worker safety, and other areas that don’t have an immediate profit. The company does “a lot of things for reasons besides profit motive. We want to leave the world better than we found it.”

https://www.forbes.com/sites/stevedenning/2014/03/07/why-tim...


Replies

bilbo0stoday at 1:24 PM

Again, it's absolutely great that Apple does these things!

I was just answering the question of why other corporations don't.

Money.

There's relatively little money in helping the visually impaired. You have to do it because you want to do it. Not because you're going to get rich.

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