The method is already public for some time now. I bookmarked it since I share it a lot:
https://research.google/blog/mechanism-design-for-large-lang...
It's the same. There are slots, there's bidding, there're bidders. Same ad model, evolved for AI era.
Sigh, thank you for sharing this. This is disheartening ( even if not unexpected ) given that I actually like current version of gemini based on how well it performed -- all things considered -- relative to gpt sub on recommendation check.