Maybe someone new to music and guitar would mistake them for the real thing, but these copies have different hand styles and they have neither the Stratocaster nor the fender logo. This is a non-issue.
The actual problem lies within fender itself. Not only it's aggressively protecting a old design, fender itself is guilty of being misleading when it splits its product line into multiple brands that's often confusing for the consumer: fender squire, squire by fender, the regular one, fender custom shop, American vintage etc... which is only discernible by the price.
The problem is some PE has read up on the FujiGen Gakki guitars of the 70s and thought they could strike rich with a test case in a soft German court - and they were right.