Astroturf? I believe most of the reports here to be genuine. I'm just a paying user and when web search is debated on HN I share Kagi as a very happy customer.

Astroturfing implies that Kagi is paying for people like me to praise them, it's just a good product (for my personal use at least), and I'm glad to recommend it while it stays good.

Why does it need millions of users to be useful to the individuals which use it? It's not a social media site, so I don't care how many other users they have as long as it's a sustainable business for them to keep providing a service to me.