I’m constantly amazed how passive people are with things that steal their attention
My phone is in do not disturb mode 24/7. If your app notifies me about something pointless, it gets deleted and I start using your website instead
I have a mail rule that moves any email with the word “unsubscribe” out of the inbox into its own tagged area. Every few days, I go in and unsubscribe to everything that’s arrived.
Whenever a retail point of sale worker asks for my details or phone number or asks me to sign up to their club, I ask if there’s a discount. Because if there’s no discount - they get no details. It’s a simple exchange; offer to pay a fair price for my details and I’ll consider it. But so far my time and details are worth more than any retailer has offered to pay.
That unsubscribe rule is genius. (Obvious in hindsight, as the best things are.) Thanks for that.