The target market of the "Neo crap" doesn't care and/or isn't pushing workloads that come anywhere near saturating it. It's a laptop that doesn't bend, has a decent screen, has a decent battery, and isn't full of adware.

How does the Neo getting to 100°C make it crap? By that logic, aren't all older Intel/x86 chips crap? If anything, I find it impressive that a small laptop CPU can do 100°C without a problem...my i7-7700T M710qs hit 75°C and throttle within a minute if I use a tool like y-cruncher or stress-ng. To be fair, totally different purpose.