> who cares if it all looks generally the same?

Maybe here lies the crux; for some of us, the web and by extension the internet is about expression and individuality in a way, but all together all accessible by everyone. Everything looking the same instead looks conformist, and ultimately boring, which I guess is what many of us don't want day after day. We want new ideas, presented by the person/group who came up with it, in the way they would express it. The LLM kind of trashes the parts that add up to something interesting.