Voters don't pay attention to or they justify their votes. That doesn't mean they are inherently racist, it means they don't care enough about politics or they care about other issues to the point where they either aren't aware of it or they excuse it away. People pay attention to or remember a lot less about politics than that blog posts suggests.

The majority of people are seeing a variety of headlines from news sources they may not trust (for good reason and bad) and remember a few events over the year, some have such a strong attachment to party that that's the defining thing above all that they're voting for. They're being propagandized and lied to as part of a political campiagn. That they are making the I'd argue wrong choice does not mean they are racist or even intend to be. That racism isn't the defining thing for the majority of them.

It goes back to the original claim, I still think it's obvious that most people aren't voting for a guy because racism. That's inverting how people operate, which is seeing their own needs as the center of the world. If you're unemployed and hurting for money and you are racist, what is your primary motivation for voting? It's probably to get you a job because that's the fastest path to improving your life. But that's presupposing a lot of people are racist, and living around Trump voters, or knowing Trump voters that are minorities, something else is happening other than racism.

I don't think individuals care more about other people than they do themselves. Some people are that spiteful but the majority of people are not because they cannot afford to be.

I don't mean to over argue this but I think it's important that we understand people as they understand themselves.