Thank you, I got a good laugh out of that.
My experience was probably exactly as intended. Click on the "What is a dickover?" link trying to come up with things that it might be. And a brief moment after the page loaded (this little pause is crucial) I am hit in the face with a big annoying popup saying "This is a Dickover" followed by immediate understanding.
Now at least I know what to call it the next time I visit Substack.