MSRP of an Apple TV device is $129. The iPhone's market share in the U.S. is already over 60%.
But neither matters because the Apple TV app is available on basically everything and can be used to buy movies.
But if you use the app you’re only streaming from Apple servers. That Apple server copy can be revoked at any time. And 60% is not 100%, my point stands you need an expensive device just to purchase and watch it. Probably multiple expensive devices if you want to actually watch it on your TV. When can I download my movie onto my Linux laptop and play it through an HDMI cable?
But if you use the app you’re only streaming from Apple servers. That Apple server copy can be revoked at any time. And 60% is not 100%, my point stands you need an expensive device just to purchase and watch it. Probably multiple expensive devices if you want to actually watch it on your TV. When can I download my movie onto my Linux laptop and play it through an HDMI cable?